will reach 8 billion on Novemaccording to the latest United Nations estimates and revisions, released in 2022.Couple that with rising fuel costs, and brands started going Oprah on everyone – you get a bike, and you get a bike, and you get a bike.Updated with the 2022 United Nations Revision In recent times, it's been the global health crisis, pushing countless folks towards single-occupant means of transportation. Now, history has a way of repeating itself, so what can you do to ensure you take full advantage of the next wave to pop up? The first is to identify the effects that caused the rise in manufactured units. How else are you going to attract a buyer? Since these prices are set by industry giants, you can bet your bottom dollar that any new teams on the block will respect and work within the new limits. Again, manufacturers are dropping around a minimum of 15% of models to ensure they find a home, and that's always good news for us. With a slight idea of what's happening, what does it all mean for you and me, the buyers and future owners of such timeless two-wheelers? Well, the most obvious is the price cuts. Obviously, no one will be manufacturing thousands of models anymore, not in the same manner anyway. Supply and prices were high due to demand, and now that the need has dropped, prices follow a downhill trend to clear the supply. After all, why would a buy a $2,000 bike from a no-name crew when brands with decades of history have a better version for possibly the same price? I like to call this natural selection.Īnd then there's the stabilization of prices too, which should follow a moment like this. First of all, rogue manufacturers that may have popped up in recent times will most likely go poof. What does all this mean for the industry? Well, it means a slowdown and one that has considerable effects on the entire globe. After all, if you see a bike for sale on a big-name brand's website, why would you buy a more expensive version anywhere else? This means that shop owners will be lowering prices too, hopefully not to the point of no return. What are they to do? Most likely the same. Then there's the little guy or the local shop owners. From drivetrain builders to suspension brands, all are feeling the sting of jumping the proverbial gun. After all, the two industries walk hand in hand. Component brands are experiencing the same dilemma. Oh, it's not just bicycle producers, either. Honestly, the more manufacturers you look for, the more that you'll find, all dropping prices. Brands like Specialized, Cannondale, and Canyon are also clearing house. Cheaper, you say? How's a Cannondale Trail SE 2 for $1,540 sound (€1,450)?Ĭlearly, I'm not going to make this all about Trek. Bikes like the Marlin 6 are also reduced to around $750 (€700). Hell, the XC E-Caliber 9.9 with AXS Gen 1, a bike designed to bring home gold medals, was selling for $13,000 (€12,200 at current exchange rates) and is now down to $10,700 (€10,000). To quote Trek's website, " Trekfest is on now!" They're dropping up to 40% on select machines and apparel, hoping to clear their warehouses. That gold rush only lasted until late 2022 because, toward the end of that year, I started noticing something I never thought I'd live to see: actual clearance sales on bikes that include some of the industry's best technology. In Econ 101, I learned the notion of supply and demand, an idea that was seemingly forgotten in the recent gold rush. Actually, it's not a 'rogue' anything, but rather, simple economics 101, and I mean that in the most literal sense. Well, a rogue frost is officially upon us. Tons, and I mean literal tons, of bicycles, mechanical and electrified, popping up like spring flowers after two days of sunlight. Heck, even major names have jumped the gun a bit too much. So much so that, countless new brands have decided to hop on the bandwagon, possibly not seeing the looming danger to follow. Let's look and find out what happened, where we are, and where things are going.Īnyone with eyes has noticed that the past few years have been fruitful for bicycle manufacturers. Actually, it's more like coming to a screeching halt which means great news for folks like you and me. The recent boom of bikes and other urban vehicles with two wheels is slowing down.
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